Sales Engineer – Technical Sales & B2B Manufacturing

  • 4-5 years
  • ₹ 5-6 LPA
  • Changodar, Ahmedabad, Gujarat
  • On-site
  • Full-time
Sales Engineer Technical Sales B2B Sales Industrial Sales Manufacturing Sales Mechanical Engineering Business Development New Customer Acquisition OEM Sales Customer Relationship Management Key Account Management Lead Generation RFQ Management Technical Quotations Cost Estimation Commercial Negotiation Engineering Drawing Reading Manufacturing Processes Technical Communication English Communication Sales Pipeline Management Sales Reporting Cross-Functional Coordination Mic

About the Role

Celestix Industries is looking for a technically strong and commercially driven Sales Engineer / Technical Sales Engineer with 4–5 years of experience in B2B sales, industrial sales, manufacturing sales or engineering product sales.

We are seeking someone who combines sound mechanical engineering knowledge, excellent English communication skills and practical experience in the manufacturing industry.

The position involves identifying new business opportunities, developing relationships with OEMs and industrial customers, understanding technical requirements, coordinating with internal engineering and production teams, preparing technical and commercial quotations, and converting customer inquiries into confirmed orders.

The ideal candidate should be comfortable communicating with customer purchase, sourcing and engineering teams while understanding manufacturing processes, engineering drawings, product specifications, pricing and commercial negotiations.

This is a hands-on technical sales and business development position, not a retail sales, telecalling or purely sales-support role. We need someone who understands how manufacturing businesses operate and can confidently represent the company's technical capabilities to domestic and international customers.

Key Responsibilities

1. B2B Sales & New Business Development

  • Identify and develop new business opportunities with OEMs, industrial manufacturers, engineering companies and other potential customers.
  • Conduct market research to identify prospective customers and relevant industrial sectors.
  • Generate qualified leads through direct customer outreach, professional networking, referrals and other business development activities.
  • Contact prospective customers through professional emails, telephone calls, online meetings and customer visits.
  • Understand customer manufacturing requirements and introduce relevant company capabilities.
  • Develop and maintain a strong pipeline of potential B2B customers.
  • Follow up consistently with prospective customers to convert initial inquiries into Requests for Quotation (RFQs) and confirmed business.
  • Work toward assigned sales targets and new customer acquisition objectives.

The candidate should have practical experience in B2B sales, industrial sales, customer acquisition and new business development, preferably within the manufacturing or engineering sector.

2. Technical Sales & Mechanical Engineering Coordination

  • Understand customer technical requirements, product applications, engineering drawings and manufacturing specifications.
  • Review mechanical drawings and identify important dimensions, materials, tolerances and technical requirements.
  • Discuss product feasibility and manufacturing requirements with internal Engineering, Production and Quality teams.
  • Coordinate technical clarifications between customers and internal departments.
  • Understand manufacturing processes such as machining, sheet metal fabrication, metal stamping, tooling and other relevant engineering operations.
  • Assist customers in identifying appropriate manufacturing solutions based on their technical requirements.
  • Communicate engineering specifications and technical information clearly and accurately.

Strong mechanical engineering fundamentals and engineering drawing reading skills are essential.

The Sales Engineer must be able to understand customer requirements, ask the right technical questions and communicate effectively with engineering teams, even when detailed technical validation is performed internally.

3. RFQ Management, Technical Quotations & Cost Estimation

  • Receive and review customer Requests for Quotation (RFQs).
  • Verify the availability of drawings, technical specifications, quantities, material requirements and other necessary information.
  • Coordinate with Engineering, Purchase and Production teams for manufacturing feasibility and cost estimation.
  • Prepare accurate technical and commercial quotations using internally approved costing.
  • Communicate quotations professionally to domestic and international customers.
  • Follow up on submitted quotations and obtain customer feedback.
  • Handle price discussions and commercial negotiations within approved company guidelines.
  • Maintain records of customer RFQs, quotations, pricing discussions and pending decisions.
  • Track quotation conversion rates and identify reasons for lost business opportunities.

Experience in RFQ management, technical quotation preparation, manufacturing cost estimation and commercial negotiation is highly desirable.

4. Customer Relationship Management & OEM Sales

  • Develop strong relationships with existing and prospective industrial customers.
  • Manage regular communication with customer purchasing, sourcing, engineering and quality departments.
  • Understand customer expectations regarding quality, pricing, technical specifications, manufacturing capabilities and delivery timelines.
  • Act as the primary commercial contact for assigned customers.
  • Maintain professional customer correspondence and timely follow-up.
  • Identify opportunities for repeat business, additional product requirements and long-term customer relationships.
  • Coordinate internally to address customer concerns and commercial issues.
  • Support the development of strategic OEM customer relationships.

Experience in customer relationship management, OEM sales, key account management and industrial customer development will be an advantage.

5. Manufacturing & Cross-Functional Coordination

  • Coordinate closely with internal Engineering, Production, Quality, Purchase, Planning and Dispatch departments.
  • Ensure customer technical requirements and commercial commitments are accurately communicated.
  • Follow up on costing, feasibility studies, sample requirements, quotations and order-related activities.
  • Coordinate prototype and sample development requests.
  • Monitor customer commitments and promptly communicate potential delays or technical concerns.
  • Support smooth coordination between customers and factory teams.
  • Understand how production capacity, material availability and manufacturing lead times affect customer delivery commitments.

The candidate must understand how engineering, purchasing, production and quality functions interact within a manufacturing organization.

6. Sales Pipeline Management & Reporting

  • Maintain accurate records of customer inquiries, leads, RFQs, quotations and confirmed orders.
  • Track new customer development activities and ongoing business opportunities.
  • Prepare weekly and monthly sales reports.
  • Monitor pending quotations, customer responses, negotiations and follow-up commitments.
  • Maintain updated customer contact information and communication history.
  • Track sales performance, quotation conversion and customer acquisition activities.
  • Provide management with timely updates on business opportunities, potential orders and sales progress.
  • Use Microsoft Excel, ERP or CRM systems to maintain sales information and management reports.

Strong follow-up discipline, sales pipeline management and accurate reporting are essential.

Required Experience

  • 4–5 years of relevant experience in technical sales, B2B manufacturing sales, industrial sales or engineering product sales.
  • Experience dealing directly with industrial customers, OEMs or manufacturing companies.
  • Practical exposure to technical RFQs, commercial quotations, customer negotiations and business development.
  • Experience coordinating with Engineering, Production, Quality or other manufacturing departments.
  • Demonstrated ability to develop customer relationships and convert business opportunities into confirmed orders.
  • Experience selling custom-manufactured components or engineering products is preferred.

Candidates with experience as a Sales Engineer, Technical Sales Engineer, Mechanical Sales Engineer or Business Development Engineer in a manufacturing environment are encouraged to apply.

Educational Qualifications

  • B.E. / B.Tech in Mechanical Engineering preferred.
  • Diploma in Mechanical Engineering with strong technical sales experience may also be considered.
  • Candidates from related engineering disciplines may be considered if they demonstrate strong mechanical engineering and manufacturing knowledge.

Practical technical understanding, manufacturing experience and commercial sales capability are more important than the exact educational qualification.

English Communication – Mandatory Requirement

Excellent written and spoken English is mandatory for this position.

The candidate must be capable of:

  • Communicating fluently and professionally with domestic and international customers.
  • Writing clear, grammatically correct business emails independently.
  • Conducting customer calls and online meetings confidently in English.
  • Explaining technical products, engineering requirements and manufacturing capabilities.
  • Preparing professional quotations, presentations and commercial correspondence.
  • Understanding customer technical discussions and responding appropriately.
  • Communicating effectively with senior customer representatives, purchasing managers, sourcing teams and engineering managers.
  • Handling customer negotiations and follow-ups professionally.

Strong English communication is a core requirement, not simply an added advantage.

Technical Knowledge & Manufacturing Skills

Candidates should have a good practical understanding of several of the following areas:

  • Mechanical Engineering Fundamentals
  • Engineering Drawings and Technical Specifications
  • Manufacturing Processes
  • Sheet Metal Fabrication
  • Metal Stamping
  • CNC Machining
  • Precision Components
  • Press Tools and Tooling
  • Metal and Material Grades
  • Dimensional Tolerances
  • Basic GD&T
  • Production Processes and Manufacturing Lead Times
  • Manufacturing Costing
  • Technical Quotations
  • Industrial Products and Engineering Assemblies

Knowledge of electrical components, wiring harnesses, cable assemblies, connectors, sheet metal components or plastic injection molded products would be an additional advantage.

Expertise in every manufacturing process is not necessary. However, candidates must be comfortable reading engineering drawings, understanding technical requirements and learning new manufacturing processes.

Required Sales & Business Skills

  • Technical Sales
  • B2B Sales
  • Industrial Sales
  • Manufacturing Sales
  • Business Development
  • New Customer Acquisition
  • OEM Sales
  • Customer Relationship Management
  • Key Account Management
  • RFQ Management
  • Technical Quotation Preparation
  • Cost Estimation
  • Commercial Negotiation
  • Sales Pipeline Management
  • Customer Follow-Up
  • Lead Generation and Conversion
  • Cross-Functional Coordination
  • Sales Reporting and MIS
  • Microsoft Excel and Microsoft Office

Preferred Industry Background

Candidates with experience in the following industries are preferred:

  • Automotive Components
  • Mechanical Engineering Products
  • Industrial Manufacturing
  • Precision Machining
  • Sheet Metal Fabrication
  • Metal Stamping
  • Electrical and Electronic Components
  • Wiring Harness and Cable Assemblies
  • Plastic Injection Molding
  • Industrial Equipment
  • OEM and Contract Manufacturing

Experience in technical B2B sales of custom-manufactured components, industrial products or engineering products will be particularly relevant.

Ideal Candidate Profile

We are looking for a confident, proactive and technically knowledgeable Sales Engineer who can independently manage customer inquiries and actively develop new business.

The ideal candidate should:

  • Have excellent English communication skills.
  • Understand mechanical engineering and manufacturing fundamentals.
  • Be comfortable reading engineering drawings and discussing technical specifications.
  • Have practical experience in B2B industrial sales and customer development.
  • Communicate confidently with OEM purchasing, engineering and sourcing teams.
  • Understand the RFQ-to-order process.
  • Coordinate effectively with internal engineering and manufacturing departments.
  • Prepare professional technical and commercial quotations.
  • Demonstrate strong commercial negotiation and relationship-building skills.
  • Maintain consistent follow-up with prospective and existing customers.
  • Take ownership of business opportunities until they are concluded.
  • Be comfortable working in a manufacturing environment.

We value candidates who are technically curious, commercially aware and capable of developing long-term customer relationships.

Who Should Apply

This position is suitable for candidates currently working as:

  • Sales Engineer
  • Technical Sales Engineer
  • Mechanical Sales Engineer
  • Industrial Sales Engineer
  • Technical Sales Executive
  • Business Development Engineer
  • OEM Sales Engineer
  • Sales & Application Engineer
  • B2B Sales Executive
  • Industrial Business Development Executive

Candidates should have meaningful exposure to engineering products, manufacturing processes and industrial customer requirements.

This position is not intended for candidates whose experience is limited to retail sales, consumer product sales, telecalling or general sales coordination without technical knowledge.

What Success Looks Like

A successful Sales Engineer will:

  • Develop a strong pipeline of qualified industrial customers.
  • Generate new customer inquiries and RFQs.
  • Understand technical drawings and customer specifications.
  • Coordinate timely and accurate quotations.
  • Convert qualified inquiries into confirmed orders.
  • Develop long-term relationships with OEMs and industrial customers.
  • Maintain excellent customer communication and follow-up.
  • Coordinate effectively with engineering and production teams.
  • Maintain accurate sales records and management reports.
  • Contribute directly to the company's sales growth and new customer development.

The Opportunity

Celestix Industries offers an opportunity to work closely with manufacturing, engineering and commercial teams while developing business relationships with industrial customers.

The position provides exposure to technical sales, manufacturing processes, OEM customer development, RFQ management, commercial negotiations and business development.

We are looking for someone who wants to build a long-term career in technical sales and B2B manufacturing, develop strong customer relationships and take increasing responsibility for generating new business.

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